Patients have several types of recurring treatments: Bi-annual teeth cleaning, annual physical, eye exams, etcetera. These are typically booked long-term, far in advance; hence, very easy to forget and book over. No one to blame here. From the practice's perspective, they're also too busy with other urgent tasks and current patients to manually call and remind old patients it's time to book that followup.
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At any practice, the phone is buzzing all day with patients' requests. If a patient calls to check on their prescription, the front desk must give them an individualized, appropriate answer. This interaction simply cannot be avoided or automated. But what about appointment request phone calls...?
How common is it that patients cancel their appointments and never reschedule?
Are you aware of how this issue is damaging your practice?